Taking the Orange Blossom Back from the Trail


Maybe you’ve seen our new logo around the past couple of months, maybe you haven’t. Regardless, we’d like to take this time to officially re-introduce ourselves to you! 

Our organization, Health Care Center for the Homeless, now operates out of a handful of health centers throughout the Central Florida area. As we’ve grown over the years, it became apparent to us that we needed to refresh our identity. Our new logo(above) is a simple and fresh representation of who we are and is easily identifiable with us–an orange blossom. We needed to take orange blossom back from the Trail and demonstrate to our current and potential patients that we are a place where health and hope can thrive! 

This new logo can be broken down as such:

-The heart in the middle symbolizes that caring is at the root of everything we do. Our staff and providers demonstrate this in their actions every day–they have a passion for the work they do and the people they serve. 

-Each petal represents one of the core values of our organization. Respect. Kindness. Compassion. Patients first. Quality care for all. We strongly believe that our patients deserve all of this and more. 

Orange Blossom Family Health is here to care for our patients. Each and everyone of them. 

We hope you like our new logo as much as we do! Huge thanks to Faith Amon of Frecklefoot Creative and Bob Kodzis of Flight of Ideas for all of their guidance, creativity and assistance! 



Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s